Supporting the implementation of the Vietnam National Tobacco Control Legislation
The TC law took effect from May 1, 2013
Launched vn0khoithuoc Facebook page
Method of communication
news & reportages on newspaper/TV
SMS sent to mobile subscribers
To support the implementation of the TC Law, which came into effect from May 1st 2013, a nationwide mass media campaign was launched by Vinacosh – Ministry of Health and the Youth Union, with technical and financial support from World Lung Foundation. The campaign included a new TVC about where smoking was now banned under the new law, a mobile media campaign and a petition on the website vn0khoithuoc.com, which collected nearly 3,000 votes.