Campaign overview

Campaign

Women whose loved one do not smoke

Method of communication

29 news & reportages on newspaper/TV

Reachs

Event

~1.000 attendees

Facebook

10.026
likes

697.151
reachs

Website

10.613
visits

379
votes

On the 2015 World No Tobacco Day (May 31st, 2015) and the National Smoke-free Week, an event entitled “It is Women whose loved ones don’t smoke build a smoke-free environment” was organized by the Vietnam Women Union in coordination with the Vietnam Tobacco Control Fund – Ministry of Health at the August Revolution Square – Hanoi, with financial support from the World Lung Foundation. Attending the event were Mr. Vu Duc Dam – Deputy Prime Minister, Ms. Nguyen Thi Kim Tien – Minister of Health, and over 1,000 delegates.

The event was accompanied by a mass media and social network campaign, calling for support to build a smoke-free environment for the health of women and children.

Some images on this campaign

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